On Tour at the IGTM
Last week, the Vipingo Ridge team went on tour to Rome, Italy, to take part in the International Golf Travel Market (IGTM) 2022. An annual event since 1998, the IGTM is the official meeting place for the world’s B2B golf travel community. Over 500 golf tourism suppliers join 400+ buyers/tour operators and 100 international press for four days of appointments, exclusive networking opportunities and invaluable golf industry and trend updates.
In fact, 2022’s event at La Nuvola Convention Centre in Rome has since been hailed as the biggest gathering of the golf travel industry in the show’s 25-year history. Participants came from countries as diverse as Italy, Mauritius, South Africa, Egypt, Morocco, Slovakia, Qatar and, of course, Kenya, representing thousands of golf courses with buyers from more than 40 countries.
Taking place in a different destination every year, the IGTM brings together event and industry expertise to improve golf tourism across the globe and was a fantastic success from our point of view. As part of the PGA main stand, Vipingo Ridge was showcased as an extraordinary golf resort on the Kenyan Coast to the world’s golf media, agents and operators to fantastic acclaim. Each golf professional and buyer were astounded by the wildlife and views, the quality of the course and the presence of a PGA Golf Academy on site.
We look forward to welcoming new golfers to the Ridge from the Netherlands, Belgium, Norway, Sweden, Spain, the UK and more as part of this initiative to raise Kenya’s profile as an incredible destination for golf tourists from Europe and all over the world.